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The Motor Standard
Concierge

For dealers

Free listings. A profile you can verify.

The Motor Standard reads the prices you already publish and sends shoppers straight to your own vehicle pages, at no charge. Claim your dealership's profile to add your details and show buyers you are verified.

Find and claim your dealershipAdd my dealership

  1. 01

    Find your dealership

    Every dealership we read has a page with its inventory, prices and crawl log.

  2. 02

    Claim the profile

    Send the short form from your work email. We confirm that you speak for the dealership.

  3. 03

    Show you are verified

    Add your description, sales contact, address and hours. Shoppers see a verified badge on your page and on your listings.

Find your dealership

23 dealership sites in the index. Not here? Ask to be added.

Questions dealers ask

What does it cost?
Nothing. Listing is free, claiming is free, and we do not sell placement. No dealer can pay to rank higher.
What does verified mean?
That someone who works at the dealership has confirmed it with us and manages the profile. It is not a rating of the dealership or its prices.
Can a verified dealer change its prices or history here?
No. Prices, price history and the crawl log are read from your public website and shown as we read them, for every dealer alike. To change a price, change it on your own site.
Where do shoppers go when they click a car?
To that vehicle's page on your own website. We do not sit between you and the buyer, and we do not sell leads.
How do I get my dealership added?
If you publish prices openly on your website, send us the address from the about page and we will add it.
How do I get removed?
Ask and we remove your listings and stop reading your site. You can also disallow OpenLotBot in your robots.txt.

More detail on how we read dealer sites is on the about page.